This is the first in a series of videos designed to help the Advertising Industry get the most out of their music. Music can have tremendous impact on a spot from subliminal perception of the product, to nuts and bolts like making sure the “Supers” get read. Unfortunately, music has become increasingly marginalized in the post production process much to the detriment of the commercial and ultimately, the Client.
I will be dispelling musical myths, and giving you great tips on how to Maximize Your Music.
Stay tuned…
